Winter NAMM 2019
Every year, NAMM seems to get better and better as our software continues to get faster and smarter, and we develop new friendships and partnerships, all of which seem to culminate in Anaheim in January. But this year felt really different, and really special.
We started the show off on Thursday with special appearances by two of our partner artists – Joachim Garraud and Venomisto. We visited our good friends at MIX where they did a live stream about Audionamix and upcoming events at NAMM. You can watch it here.
Later in the day, they both participated in the A3E panel discussion “Experimental EDM Production Techniques” where Joachim took the audience on a journey of the evolution of his recording studio, and recording tools from 1985 – 2019, including the challenges of the Y2K desert concert in Cairo. Joachim’s dreams of a fully portable “on the go” studio are finally being realized. Tom gave an overview of his production process creating remixes and mashups using XTRAX STEMS and Ableton Live and followed up with an A3E master class “Remixing Hits at Home.”
Old friends and new, artists well-established and just starting out, all came by to see what Audionamix is up to in 2019.
School Band and Orchestra honored XTRAX STEMS 2 as Best Tech Tool for students. This ties in nicely with our growing partnership with High School Nation, which is a wonderful non-profit organization that is building recording studios in high schools, so students can develop their passion for the industry. We will be expanding our donations to include IDC for their journalism program, and hopefully joining some of their upcoming Los Angeles area events.
As busy as we were, the four days of NAMM just flew by, and now we look forward to putting all the great ideas into action for 2019.